Experience
As the founder of He Pi X Design, I have collaborated with clients worldwide, delivering innovative solutions tailored to their needs. My expertise includes managing creative teams, spearheading visual identities, and crafting designs that captivate and inspire audiences. Through every role, I’ve honed my ability to blend creativity and strategy, ensuring that each project achieves both aesthetic and functional excellence.
Visual designer – Remotely (Mar 2023 – present)
I had the privilege of leading a transformative design project for Apex TV, where I took on the role of Visual Designer and managed a comprehensive range of creative responsibilities. My work included
Crafting a complete branding identity that reflects the company’s vision.
Designing a seamless and user-friendly UI/UX for the company’s website.
Overseeing social media design and management to boost engagement and visibility.
Through this project, I successfully redefined Apex TV’s online presence, creating a vibrant and dynamic website that resonated with their audience. You can explore the project further on Behance.
Apex TV Company, USA
Art Director – Remotely (Sep 2023 – Present)
I am currently leading the artistic direction for Qilwah Sports Club, where I oversee the development of their visual identity and manage various creative projects.Crafting a complete branding identity that reflects the company’s vision.
Spearheading the artistic direction for Qilwah Sports Club, ensuring a distinctive and professional visual identity that resonates with the club’s legacy.
Managing and executing creative projects across various platforms to maintain consistent branding.
Collaborating with cross-functional teams to align visual communication with the club's strategic goals.
Achieved significant growth in fan engagement and appreciation for the club's social media content, thanks to innovative and appealing designs.
My role involves close collaboration with cross-functional teams to ensure cohesive branding and deliver impactful visual communication that aligns with the club’s vision.
Qilwah Sports Club, KSA
Graphic Designer Team Lead Manager - On Site (Sep 2022 - Apr 2023)
As the Graphic Design Team Lead Manager at the Egyptian Academy, I focused on fostering creativity and delivering innovative designs that aligned with the Academy's vision.
Successfully led and managed the creative team at the Egyptian Academy, ensuring high-quality outputs within tight deadlines and budget constraints.
Directed daily operations, cultivating a collaborative and efficient team environment.
Strategically enhanced the Academy's social media presence, leading to a notable increase in followers, engagement, and overall audience interaction.
Implemented creative strategies aligned with the Academy's vision, ensuring impactful communication and cohesive branding across all platforms.
These efforts significantly improved the Academy's digital presence, fostering stronger engagement with its audience and elevating its brand recognition.
Egyptian Academy Egypt, Egypt
Fashion Designer and Social Media Manager - On Site (Nov 2019 - Nov 2022)
During my time as a Fashion Designer and Social Media Manager at Come Closer Store, I merged creativity with strategy to elevate the brand’s presence and appeal.
Designed unique and eye-catching apparel, including T-shirts, hoodies, and bags, ready for printing.
Managed and optimized social media designs and marketing campaigns to increase audience engagement.
Delivered innovative ideas and ensured every design met high-quality standards with exceptional attention to detail.
This role allowed me to contribute to the brand's identity and connect with its target audience effectively.
Come Closer Store, Egypt
CEO and Founder (Sep 2017 - Present)
As the CEO and Founder of He Pi X Design, I’ve transformed a vision into a thriving global design studio, delivering creativity and innovation since 2017.
Founded and led an independent design studio that serves a diverse clientele worldwide.
Successfully collaborated with prominent brands and companies across Italy, UAE, USA, and Egypt, showcasing expertise in creating impactful visual identities and campaigns.
Built a reputation for delivering high-quality designs, tailored to meet the unique needs of each client, blending artistic excellence with strategic thinking.
This journey reflects my passion for design and commitment to crafting meaningful connections through creativity.